Monday, August 2, 2010

Identifying your niche as a Virtual Assistant

First of all, finding a niche does not mean that you cannot be diverse.  Identifying your niche is one way to create a reputation that you are an expert or the "go-to" person in a particular area instead of being the Jack-of-all-trades and master of none. Chances are if you do not know what you can offer, other people will not know what to get from you either.

How do you find your niche? It would be very helpful to write down your skills and ask yourself these questions: What have you achieved to date? What have you enjoyed doing, and which skills have you developed as a result? Make a list of your strongest skills, which ones you enjoy using the most, which you need to develop, and which skills you dislike using.

In starting a Virtual Assistance business you can think about the answers to these questions:  Are you detail-oriented? Can you spot typo or grammar errors easily? Do have the patience to deal with irate customers? Do you have a knack for creating presentations? What were your previous job experiences? Can you do transcriptions? Do you have a background in website management?

However, at the end of the day, people will still ask you if you're able to do other things. So, make sure you understand that you need to find your niche merely for the sake of prioritization and as a way of marketing yourself as a Virtual Assistant.

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